DESIGN.GET FOUND.GROW.
I design sites that turn visitors into clients, then make sure they get found: on Google, and in the AI tools your customers now ask instead of searching.
What I've built.
Real sites, live and working.
A selection of builds for clinics, firms, and local businesses. Every one is live. Click through and see for yourself.
- 01Youth Experience SponsorshipYouth Experience SponsorshipWeb BuildWordPress↗
- 02Wilder Strategy LabWilder Strategy LabWeb BuildWordPress↗
- 03Leary Law OfficesLeary Law OfficesVA · Web SupportSquarespace↗
- 04Elevate IV SFElevate IV SFVA · Web BuildSquarespace↗
- 05Stanley KelemanStanley KelemanVA · Web SupportSquarespace↗
- 06UF RoofingUF RoofingVA · Web SupportSquarespace↗
- 07Lume ClinicLume ClinicDesign LeadMockup↗
- 08Maison AestheticMaison AestheticDesign LeadMockup↗
- 09Kuro ClinicKuro ClinicDesign LeadMockup↗
- 10Coming Soon↗
Systems that run without you.
Lead capture, intake flows, follow-up sequences, and booking integrations. Built once, running daily. Your business keeps moving even when you step away.
- ◆Built in n8n and Make.com
- ◆CRM, calendar, and email connected
- ◆Live in under 3 weeks
- ◆Fully documented and handed off

Lead Capture and Email Automation
Captures form submissions, validates emails, creates HubSpot contacts, sends a welcome email, waits 3 days, then sends a follow-up. Logs all steps to Sheets and alerts the sales team on Slack.

Client Onboarding Automation
Triggers on new client form submission, sets project variables, creates a Google Drive folder, opens a ClickUp task, sends the contract via Gmail, updates the contact in HubSpot to Active, alerts Slack, and logs everything to Sheets and Notion.

Client Intake to CRM Flow
Triggers when a new client fills out an intake form, creates a HubSpot contact, sends a personalized welcome email, notifies the team via Slack, and logs the lead to Google Sheets for weekly review.
Multi-Channel Booking + AI Triage
Receives appointment requests from website, Instagram, and Google Business, routes them through Claude AI to score urgency and flag VIP clients, syncs confirmed bookings to Airtable, fires SMS alerts via Twilio for high-priority cases, and sends branded confirmation emails automatically.
Built to be found.
Two services, one goal: more booked clients. Build the site that convinces them, then put it in front of the people looking for you. Run a gym or studio? See the fitness & wellness page.
Fast, mobile-first sites built to do one job well: turn the people who find you into booked clients.
- ◆Custom design on Squarespace or hand-coded, no templates
- ◆Mobile-first builds with 100 Lighthouse performance scores
- ◆Copy and page structure written to convert visitors into inquiries
- ◆Booking, lead capture, and follow-up systems wired in
- ◆Launch training and 30 days of post-launch support
Your customers ask ChatGPT and Google AI before they choose who to call, and most local businesses never show up there. I structure your site so search engines and AI tools can find it, trust it, and put you in the answer.
No guaranteed rankings and no lock-in contracts. Anyone promising you a spot in ChatGPT is guessing. What you get is a clear roadmap and measurable work.
Built to convert, by design.
LIWAN is a studio focused on one thing: websites that earn trust and turn visitors into booked clients. Nothing off a template.
The process.
Deep-dive call to map your business, your customers, and where leads slip away. No templates. Just a clear picture of what needs building.
◉ AUTO-ROTATING · click any step to explore

Nathan has been building on the web since before it was a career. LIWAN combines smart design with the technical work that gets you discovered, so your business looks established and shows up where your customers actually look.
Straight from clients.
Founder of Wilder Strategy Lab on working with LIWAN to grow her brand and digital presence.
Nathan helped me grow my business with expertise in content, graphics, and industry trends. His attention to detail and work ethic made working together a pleasure. Always available and ensured timely project delivery.
Nathan has been an exceptional asset to our team. Incredibly easy to work with, adapts quickly to new tasks, and can work independently while being a great team player. His suggestions have significantly contributed to our company success.
Nathan is easy to work with, learns quickly, and handles various tasks with flexibility. He excels at managing client relationships and has a knack for social media marketing, consistently creating engaging content that boosts our online presence.
Common questions.
If your question is not here, send me a message and I will reply within one business day.
The stack.
Start a project.
Ready to build something that glows? Fill in the form and I will get back to you within one business day.